Building personal relationships with your subscribers helps you develop brand loyalty and a sense of trust—and people are more likely to trust your business if they know that real, live people work there. Employee appreciation comes in all sorts of forms, including newsletter content. Your Social Channels For a team spotlight, you can highlight one team member or several. Make sure to keep the bio light and fun; you might want to include personal details about your team — like their favorite movie or Starbucks drink of choice — to keep things light and fun.
Does your CEO or CMO have a unique point of view that’s perfect to share with your newsletter list? Are you a small business owner who wears many hats? Interview content can be a great way for people to get to know your company or brand values.
A meet-the-customer-support-agents post
For an informal take on an exec interview, you could ask them about their rituals, habits, and routines as entrepreneurs. It doesn’t have to be Germany WhatsApp Number Data all business to be interesting to your reader.Newsletters with a personal spin can be really effective and memorable reads for subscribers. In one email, you can ask people to submit their questions. And what they need advice on, then follow up with a response to one of the messages you received.
User-generated content (UGC) is a gift that keeps on giving. You can leverage UGC in social media posts, sure, but you can also aggregate your user’s best photos in a gallery or grid for your next email send.
A blog post from someone on your team
Sharing new perspectives helps keep your newsletter content fresh and varied. A couple of ideas for blog post content: share someone’s point of view on B2C Phone List a trending topic. Publish a company update from a person on a different team in your company, or tell a unique story. Your Social Channels Your customer support agents work hard, and they deserve a shoutout from time to time! By making your support staff more human and real in the eyes of your subscribers, you can minimize
