Marketers know that the realm of social media moves fast. There are algorithms to track, new features to understand, and countless trends to tap into. Especially the rise of AI tools for social media. Social Media Platforms
The popularity of social media platforms can fluctuate over time due to various factors, including changing user preferences and the emergence of new ones. We just need to look at the decline in popularity. And users of Clubhouse and BeReal to see how quickly things can change in the social media realm.
In this blog, we’re going to look at ten ‘alternative’ social media apps you should consider as part of your strategy. These apps fall into five categories:
Image-based
What’s different about Lemon8 is that there are a lot of influencer ads and product recommendations and it’s hard to tell what’s sponsored content). There’s new data also a lot of writing as captions can include instructions or even recipes.
Marketing opportunities – Lemon8 is currently ad-free but due to its popularity, it could offer ads in the future. At the moment brands can use it to work with creators to feature their products.
The function of the app is simple
The function of the app is simple – it allows users to view live pictures from family and friends from an iPhone’s home screen. Users can invite and add contacts and then add the app’s widget to a phone. The app will show the photos of contacts as they add images during the day.
Users can also upload photos to a ‘locket; which B2C phone List is then automatically shared and refreshed with the locket on the screens of family and friends.
The app rose to the top of the App Store charts after launching on New Year’s Day in 2022 and has been downloaded 20 million times. Since its launch, Locket has seen over 1 billion photos shared according to TechCrunch. Social Media Platforms
