Qobolak, an education placement company that connects students from Gulf Coast countries with universities in the United Kingdom, the United States, Europe, and Australia, was successful in generating most of its leads at education fairs but faced challenges in effectively advertising its involvement in these events to potential students.
WhatsApp broadcasts sent through respond.io serve as a direct channel to effectively deliver such announcements and updates to a wide audience.
How they do it
Qobolak sent 49 800 WhatsApp broadcast messages in eight months to keep people informed about education fairs and kenya phone number library upscaling prospects to strengthen its outreach and impact in the education placement sector.
result
This new approach has significantly improved visibility and attendance at events. Using WhatsApp broadcasts has proven to be highly effective, achieving a 95% lift in lead conversions . This approach has kept Qobolak at the forefront of students’ minds, increasing engagement and rapidly improving lead generation and conversions.
Ready to unlock the full potential of WhatsApp marketing?
Did these examples spark some ideas for your own business? To get the full benefits, it’s best to sign up for a WhatsApp if you do not make decisions to improve business performance API account, as we explain. Run click-to-chat ads, segment and target customers, send promotional messages, and more to maximize your leads and keep them engaged.
Start executing your own WhatsApp marketing strategy today. Sign up for a respond.io account so you can connect to the WhatsApp API and seamlessly manage all leads from your campaigns.
Turn conversations into customers with the official WhatsApp API from respond.io. 
Manage WhatsApp calls and chats in one place!
Frequently asked questions
What types of messages can I use to market on WhatsApp?
When you send marketing messages through the WhatsApp API, you are required to use pre-approved template messages in the Marketing category . Approved use cases for these messages include product news, promotional offers, adjustments, and building customer relationships.
What are the restrictions for sending WhatsApp promotional messages?
WhatsApp limits businesses to sending a maximum of two marketing template messages in a 24-hour conversation window sault data without a customer reply. If the customer responds, additional marketing templates are allowed, and free-form messages can be used to continue the conversation.
Can we do WhatsApp marketing without getting banned?
It is important to only send WhatsApp messages to customers who have opted in to receive messages from you. You should also avoid sending too many messages in a short period of time. If you send promotional messages too often, recipients may block your business as spam, even if they previously opted in.