The method emerg , when there was a trend towards an integrat , approach in creative campaigns. It became obvious that it was not enough to simply prepare advertising, it ne , , to be integrat , into microsites! digital content! etc. Creative concepts often turn into elements of larger campaigns.
A comprehensive project includes the following components: charter → scope of work → plan → implementation → monitoring → control of ongoing changes.
By actively implementing phone number list integrat , management system processes, managers have a better understanding of the essence of the entire work and can attract the necessary resources.
IPM has proven itself as an excellent method for managing network projects and concepts of creative agencies.
Its advantages:
- Transparency achiev , by implementing identical processes throughout the organization. Team members maintain documentation and hold regular meetings to ensure they always have a full picture of the progress of work.
- Accountability: An ways to create a favorable atmosphere in a team integrat , approach means that each team member is accountable for the entire project. Employees do not work in isolation from others, which allows for better accountability.
Disadvantages of this method:
- The ne , to draw up a detail , plan. All actions are plann , in advance, then it is necessary to monitor the correct integration of processes. As a result, the workload on the team increases, which increases the likelihood of delays.
This form and method of sault data project management is us , by large agencies with diverse teams and processes. IPM is suitable for implementing complex creative concepts that involve the use of resources and interaction between different departments and groups.
Sustainable Project Integration Methods
The PRiSM method, or Projects integration Sustainable Methods, was creat , by Green Project Management (GPM) Global and is a revolutionary project management method. It differs from traditional approaches in that it goes beyond the concept. It considers the entire life cycle of the project, including after its completion – this increases the sustainability of the finish , product. Taking this feature into account, all tasks and activities within the method are organiz ,.