By combining information such as previous app activity, interactions with your business, website activity, and purchase history, you can create a highly-defined group of people for future targeting.
The great thing about Custom Audiences is that they focus on people who are already familiar with your brand or people similar to them. This means they already know who you are, are more likely to be interested in your products, and you already know certain things about them.
This makes your Custom Audience
members a much better target for engagement and conversion compared to people who have no idea about your brand. You can create specific buy telemarketing data marketing campaigns and activities for these people, improving your chances of success.
Advantages of using Facebook Custom Audiences
What are the concrete benefits of creating custom audience decorative image these Custom Audiences that have a history with your brand? Let’s look at some of the key advantages.
Better targeting and messaging
If you already know something about who you’re targeting, targeting and messaging becomes easier. You can target your ads more precisely and ensure sault data your message is as relevant as possible to your target audience, which increases conversion rates.