General Assembly offers educational courses, workshops. Roundup of the And boot camps in topics like coding, digital marketing, analytics, user experience (UX) design, and software engineering.

Their newsletter provides valuable dates and allows users to RSVP to upcoming events and workshops, and they do it in a very minimalistic fashion, even breaking down dates on a per-week level with a section called “This Week’s Events.

Why it works

General Assembly’s email newsletter example is effective for two reasons: (1) it offers up a wealth of upcoming content and (2) keeps that content USA Phone Number Data simply organized. At a glance, you can quickly see what long-term courses and after-work panels are available to you at the click of a button.

This kind of email newsletter works best with an engaged audience who is further in the conversion funnel — they’re actively looking for courses, webinars, boot camps, and workshops from GA.

Penguin Random House

Are you creating one newsletter and sending it to all of your subscribers? Take a page out of the playbook and. Based on the information that you collect from your subscribers, you can and provide personalized content.

A personalized send shows people content that’s relevant to their interests. After all, you wouldn’t market sci-fi to a romance novel enthusiast, or vice versa.

But how does the publisher know which books the subscriber likes? In this case, sent the subscriber a link to a to select the most appealing   B2C Phone List  book genres. Roundup of the Using that information, all of the newsletters that this subscriber gets are now customized.