As we have mentioned many times here, inbound is one of the best strategies for companies looking to generate more leads – and an inbound marketing checklist can be very useful for those looking to understand the strategy in a broader way.
With this checklist in hand, you have a
Good starting point to understand which path your organization should follow to close more deals and convert customers.
So keep reading and find out how to implement this inbound marketing checklist in your next strategy.
What is inbound marketing?
This is a strategy that uses content to cambodia telegram data attract potential customers, engage them and convert them.
To do this, you can use blogs, podcasts, videos, eBooks, newsletters, whitepapers, social media marketing and other actions to reach the audience relevant to your business.
Inbound marketing helps you better
Position your company, making it easier in this case it is for potential customers to find it. This way, you can develop an online presence that provides them with resources to meet their specific needs.
The inbound marketing checklist is based on four pillars:
Attract visitors
Turn visitors into leads
Convert leads into customers
Customer loyalty
How to Accelerate Business Growth with Your Inbound Marketing Checklist
The following tips serve as a good basis for your mobile list marketing planning – whether for the next one or the current one.
After all, one of the advantages of digital marketing is precisely the fact that you can correct your course whenever it is not in line with your goals, without major losses in time or money.
So take this inbound marketing checklist, meet with your team and/or inbound marketing agency and check what has been or will be done at each stage of your strategy:
TO ATTRACT VISITORS
1) Create value with the help of your blog
Companies that have a corporate blog get 77% more traffic and 97% more links than those that don’t. This is because blogging creates value and credibility that attracts your target audience.
2) Use social media to drive traffic
There are over two billion social media users worldwide, who spend between two and three hours a day on social media.
This gives your business an incredible channel to attract leads, drive traffic, and find new customers.
3) Use SEO to be found online
93% of shoppers’ online experiences start with a search engine. When your business has an optimized website and SEO-friendly content, you’ll boost your rankings and get more traffic.
4) Rely on online retargeting and PPC ads
Visitors retargeted through ads are 70% more likely to convert on your website. Additionally, retargeting ads can lead to a 1046% increase in branded searches.
TURN VISITORS INTO LEADS
5) Ensure direct traffic with calls-to-action
70% of businesses don’t have noticeable calls-to-action on their homepage. This makes it nearly impossible to convert traffic into leads.
So make sure you use your calls to action correctly to direct visitors to where you want them to go.