It’s become commonplace to ask your phone for directions to the nearest restaurant. Optimization Strategies for Voice-Controlled Devices spa, or park. The convenience is incredible. But it also poses a challenge for marketers: SEO optimization for voice search, where the only search result that matters is the first one.
If you want your site to become overseas data a recommendation for Siri, Alexa. Optimization Strategies for Voice-Controlled Devices or any other voice-controlled device, you’ll need to take some time to rethink your strategy.
What is voice search?
Voice search is any time a person asks a question instead of typing it into a search box. Today, you can ask your smart TV for recommendations or use a command to wake up the voice assistant on your smartphone.
One of the biggest differences between voice search and written queries is that people ask them differently. The way we speak is different from the way we write. Because of this, voice search optimization is different from regular SEO.
For example, you can ask how much does a domain cost? your digital assistant what the best food truck is in your area and where it is parked today. Or you can ask a simple question like, “When is the Italian Festival in Columbus, Ohio?”
The device will then verbally answer that question with the highest search result. Or, if the device has a screen, such as a smartphone or smart TV, it can display the answer on the screen while reading a short excerpt from it.
Why Marketers Should Consider Optimizing for Voice Search
Voice search is growing rapidly: about 40 percent of U.S. internet users interact with a voice assistant each month . The primary india number list voice search devices are smartphones and smart speakers, which are also growing in number.
Like written search queries, voice search is an opportunity to take advantage of organic search traffic to your site as smart devices search for answers to their owners’ queries.
By targeting this traffic, you will improve your site’s SEO ranking and earn more authority, which will improve your search engine rankings for written queries.