How to create a landing page Landing pages are essential to any digital marketing strategy. They’re a crucial tool for converting visitors into leads and also optimize the process of converting visitors into potential customers.
Tools like HubSpot are very useful for creating landing pages, due to their ease of editing and because they also allow customization based on the target audience . This way, you can show different content to each segment, taking into account their interests or the stage of the buying cycle they are in. This increases conversion rates by making the user feel special. Additionally, no programming knowledge is required to create a landing page, making the process easier for any user.
It also has other advantages, such as:
- Easy and quick to create and design.
- Improve web positioning : Improve your telegram data page ranking and organic traffic with automatic search suggestions as you type.
- Editing specific content and forms.
- Allows integration with other marketing actions.
- You can run A/B tests until you find the best formula to achieve your goals.
Here’s how to create a landing page in HubSpot :
Step 1: Access your HubSpot dashboard
From the main dashboard, follow these steps:
- Click on “ Contents ” (in the left navigation bar).
- Then select “ Landing Pages ”.
Step 2: Create a new Landing Page How to create a landing page
- Once in the Landing Pages panel, click the “Create” and “Landing Page” buttons located in the top right corner.
- A pop-up window will appear where whatsapp phone number you’ll need to select the website for your landing page and enter the page name. The name will be internal, so make sure it’s descriptive and easy to identify.
- The templates section will then appear. You can select the ones HubSpot suggests or create your own design template. Choose the one that best suits your needs.
Step 3: Personalize the content
HubSpot allows you to edit every section of your template or page from scratch. Here are the steps to customize:
- Add a catchy title : This will be the should I include a table of contents in my blog articles? first thing your visitors see, so it should grab their attention. Include keywords of up to 70 characters. You can change it in “Settings” and “General . “
- Customize your page with modules : In the left-hand side menu, you’ll find a variety of available modules. To add them, simply select the module you want and drag it to the landing page section where you want it, using the drag-and-drop feature.