To between Sales understand the role of the Account Executive! it is very important to highlight the difference between this job and that of salespeople.
The latter focus on attracting new customers: they generate business and follow up with potential customers until they convert. Once the deal is closed! the company assigns an Account Manager to the new client.
If! for example! there’s a problem with the delivery of a product! or an advertisement doesn’t live up to its promise! Account Executives are the ones who work with all departments of the company to resolve the situation.
An Account Executive must be an expert in the brand’s product or service.
Account Manager Growth
When between Sales you’re an excellent communicator and committed to customer satisfaction! it’s possible to thrive in the account manager role. This role can make a significant difference between a satisfied customer and an unhappy one who abandons the brand.
Many people advance their career as Account Managers to continue to the next levels: Senior Account Manager and Key Account Manager.
Senior Account Manager
If you perform well as an Account Manager! you’re likely to be promoted to buy bulk sms service Senior Account Manager. In this role! you’ll be responsible for the entire sales team and oversee several account managers.
Key Account Manager
Unlike the Senior Account Manager! the Key Account Manager is responsible for key accounts that generate high turnover and provide consistent income to the company. Like the other roles! their goal is to maintain the long-term relationship school email list between the company and these clients.
Tips for being a good Account Manager
If you’re an between Sales Account Executive! this section offers some practical use email campaigns for seasonal promotions tips to ensure the efficiency of your key account management strategy.
Communicate from the start. Use the most convenient means to interact with your client! but always highlight everything in an email. You can communicate via WhatsApp! but continue the conversation through a personalized email for better follow-up.
Build your client’s trust in you. Demonstrate your ability to solve their problems. If you keep your agreements! you’ll gain their trust.
Research your client’s industry or profession. If you have good information! you’ll be able to provide better advice and develop a strategy more suited to their field.
Constantly measure account growth. Conduct a periodic review process to improve your performance.
Use the right tools. While this will depend more on the company than on your decision! it’s important to have a good CRM to keep track of all account actions.