According to a McKinsey survey direct contact with the company talking to someone in the flesh no matter what proves to be extremely helpful For 76 of B2B buyers who need to purchase a new product or service For the 52 of B2B buyers who need to reconsider the specifics […]
from content to SEO heres how brands need to act to improve B2B UX in 2023 B2B marketing trend 2023 everything you need to know . What are the B2B marketing trends to watch carefully in 2023 The ultimate guide for B2B marketing 2023 just a click away How to […]
Back to inx Build and measur brand awareness in B2B and B2C Everyth we have written about brand awareness in this article how brand perception is creat and how it is measur is applicable in both the B2B and B2C world . with people whether they are final consumers or […]
A strategy which let us remember is not fixed and always the same but can change over time based on how the market changes and how the brand itself evolves. 21323 KPI Table AML Site template templates 39 Back to index Maintain increase and improve brand awareness Once the brand […]
You can do this through special software that allows you. To know and count all the times your corporate brand is mentioned. 8. Increase in leads The increase in leads you collect through marketing campaigns is also an indicator that your brand is generating interest from the target. The more […]
A market campaign can br traffic to the site thanks to captivat and target content that drives buyers to want to know you more from SEO activities to the right CTA Call to Action insert in the land pages to paid ads on company social networks. The specific search volume […]
Collaborate with likemind brands and influencers. To build brand awareness you dont have to close yourself off but on the contrary it is important. That your brand collaborates with other brands or that it is support by other positive brands capable of transmitt values. That can be associat with your […]
It means collecting information on the characteristics and needs of your target on the needs it wants to solve but not only. It also means knowing how buyers look for solutions to their needs through which platforms. They do it if they prefer to be contacted offline first when is […]
We also suggest which individual metrics to keep unr control in orr to assess whether the strategy you are already implement is really effective. Specifically here are all the topics that we will velop What is brand awareness and why is it important. How to build brand awareness strategies Measur […]
Wherever the human factor is decisive for individual or group performance attention and the consequent process of information play a role of fundamental importance. Defend ones attention comes a real necessity in order to able to pursue objectives from the simplest to the most important ones both of our own […]
Chapter together for a webinar on the economy of attention A shar value system and the sire to offer professionals ever more perform tools for business management and technological innovation. It is on this basis that Adv Mia Lab and PMI Northern Italy Chapter propose a webinar dicat to the […]
Strengthen by our skills we are also referenc company trainers. Secure a successful future by requesting your free professional advice today . We will unrstand what your goals are and together we will look for the best strategies to achieve them. Datadriven and sales strategy Back to inx. Artificial intelligence […]
