Gen Z Doesn’t Just Prefer Sustainable
Employee loyalty isn’t something you automatically get. If in recent years have shown us anything, it’s that you have to […]
Employee loyalty isn’t something you automatically get. If in recent years have shown us anything, it’s that you have to […]
Gen Z is more willing to part with their personal data if it means a more personal customer experience, and
So what does this blend of tech-savvy and in-person preference mean? As marketers, it’s important to make use of both.
This has implications not just for how Gen Z consumes media, but also how they shop. Gen Z Differs from
Purpose defines goals,” says Handley. Videos or Services from My purpose is to nurture and have fun. That keeps me
Keep a pulse on what’s happening in the world and tie your content to it. When your newsletter speaks to
Handley said she initially implemented a pop-up window to garner subscribers, like many newsletters. However, she soon took it down.
Your messaging is only as strong as its weakest element, and design is one of these elements. Colors can influence
The “right” number of images depends on the purpose of your newsletter — a principle that’s true for many tips
Your newsletter layout should partner with the visual hierarchy you created earlier to draw eyes from one key element to
great tool for most marketers; unless you have hours to spend on design and layout, we recommend using one rather
Giving your subscribers information about an event you’re sponsoring doesn’t have to be boring. Business Changes That Add a video