Theming your content gives it a cohesive POV, and it also signals intentionality in your sends. Instead of a new send every time they publish a poem. Survey Email Subject Academy of American Poets curates its best and most thought-provoking content. This increases the likelihood of social shares and forwards, growing their brand awareness in the process.

Virgin Experience Days

Don’t underestimate the overall look and design of your newsletter. Pick a color scheme that’s appealing and coordinates well with your brand.

Take a look at a newsletter from. The company Italy Phone Number Data uses red, which is their main brand color, throughout the newsletter, to make each offer pop.

The brain looks for patterns and visual consistency, and with Virgin Experience Days, the viewer immediately knows that color indicates significance.

Color theory can be a powerful tool in any email marketer’s arsenal, particularly for email newsletters that lean heavily into imagery. For an image-centric newsletter, you’ll want to make sure your offer or call-to-action stands out in another way (i.e. pops of color).

Unsplash

Unsplash is a stock image company that prides itself on beautiful, free photography. Many Unsplash images wind up on popular Instagram accounts or aspirational Pinterest boards.

One of the newsletters that Unsplash sends out is a selection of curated images that the brand thinks will best suit its readers. Survey  B2C Phone List Email Subject This email works on multiple levels. First, it shows that Unsplash features its user-generated content, meaning that anyone who contributes has a chance of their photography or imagery being seen by an email list of thousands.

Secondly, Unsplash only includes a few lines of text, leaving plenty of room for contributor images to be the star of the newsletter.