Whether This Involves Optimizing Internal Content ,

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Whether This Involves Optimizing Internal Content ,

Optimizing the speed of the site to promote visitor navigation (like googlebot), the quality of the internal structure of the site and the associated content are now key factors success in 2015. Seo managers are no longer as interested in competitive queries as before , the long tail which represents on average 70% of the seo traffic of sites is now the number 1 target of webmasters and seos. The user experience has also become google’s number one priority in a while , mobile compatibility is no longer an option for many websites, so seos must adapt, their tasks with them.

The 4 main activities of seo managers are now: data analysis content creation optimization for social networks keyword analysis if a few years ago the Russia whatsapp number list would have occupied the top of the ranking , the work of seo seems to evolve towards more extensive tasks. Content creation and seo what has changed. Seos wrote content on their website for search engines like googlebot. Now webmasters favor content with real added value for the internet user . It is therefore no longer a question of making quantity at all costs but of creating content that will engage the audience, via sharing on social networks in particular.

Content Marketing Is Therefore Becoming

A major axis of communication for companies engaged online and. The interest of brands in these techniques should only increase in the future. Yesterday’s netlinking vs today’s linkbuilding if quantity has long been the key to success in seo, seos now prefer quality . It is now better to have 5 very qualitative links than 200 links identified. Google against spam (links on comment signatures. Link farms low quality directories. Finally, just like google , bing will need to have access to all css and javascript resources to able to properly study the mobile compatibility of each site, by blocking bing bots , you could see your site penalized.. (or section inaccessible by the engines because of the robots.txt in particular) 10- wrong address given.

Webmaster Trend Analyst at Google, John Mueller sets up many hangouts with webmasters to try to best answer their questions. In this last hangout of February 13, John answered the question of a webmaster who wondered if netlinking was still something good for webmasters in 2015 . To this question, John Mueller answered by starting by saying that in general, “it is better to avoid” . Google therefore advises against, but While Google still recommends websites to create separate URLs and domains for each language for SEO optimization, some sites automatically modify content based on geolocation,

Google Has Just Announced That It Is Now Able

To crawl and index this type of content! Summary : Google now able to crawl a site with different local IPs. While Google has so far content to crawl and index the content of a site in its main language. Without taking into account the display of different content depending on the country. Google has just announced on its blog that it was now able to crawl automatically displayed content based on a user’s regional IP . If Google’s recommendations do not change to optimize a site internationally (Different extensions (or subdomains. Alternate hreflang tags  etc this announcement proves Google’s desire to better.

Understand the websites that offer their content in several languages ​​according to the visitor’s. IP and this without having to change the domain name extension. Please note the fact that Google is now able to crawl this type of content does not mean that it will favor the positioning of the sites concerned. However these same sites may hope to see their content indexed in different languages. What processes will Google use to crawl these sites accessible in several languages ​​depending on the IPs.

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