Why we should rethink accessibility as personalization
Googler Nicola Yap explains why tech designers should. Think of accessibility features as customization that benefits everyone. An earlier version […]
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social media marketing
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2021 search trends for your digital strategy
The statistics uncovered in the report – an analysis of millions of high-growth searches around the world – suggest that
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The evolution of content marketing
A good content marketing strategy is one of the best. Ways a business can help shape its brand identity, capture
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What are Google Discovery Ads?
With every campaign comes specific goals that advertisers want to achieve. For some, it’s brand awareness. For others, it’s an
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17 Email Marketing Best Practices
This first tip shouldn’t come as a surprise, but given the General Data Protection Regulation (GDPR), it bears repeating. Email
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How to promote a complex product on YouTube
At this stage of the pandemic, everyone is familiar with the long list of challenges facing businesses around the world:
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What are responsive search ads and why should you use them?
We’ve been talking about personalization and responsive advertising for some time now. And that trend isn’t going away. In 2019,
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They do not infect other
Worms are also from the category of viruses, but have their own peculiarities: files, the worm code is independent, it
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Types of Internet fraud and ways to protect yourself from them
The third piece of advice is to focus on yourself. It’s a very exciting journey and a great game to
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Gender-perfect team
I have a clear vision of what specific person should occupy a particular position, without any gender references. First of
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They need empathy from management
Nowadays, companies are mostly run by cold-blood people who strive to achieve results. One of the main factors that encourages
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The beginning of my entrepreneurial
At journey, I was not free from stereotypes myself. My limiting beliefs boiled down to the fact that I was