Creating an SEO agency under franchise when you have the skills can make sense. Who hasn’t dreamed of creating their own business, their company, and making their talent grow and enhancing their own company? This article was written by Frédéric Poulet, founding president of Optimize 360. Get started yes! but sometimes, starting a business can be a real obstacle course. We are technically good, of course, but will we be able to sell our concept? Market it in such a way as to make it a recurring and sustainable business? We be able to lean on a structure when we want to go on vacation? Will we always remain as efficient? Have the firepower to negotiate a group that will require additional resources, whether in terms of manpower or geographical deployment capacity?
Will we have colleagues to turn to when we get stuck on a commercial negotiation point? Will we have the talent to develop a business. That will exceed the billing threshold Man Time x Number of working days x Daily Rate? All this cannot be invented. The ability to create and sustain a business cannot be reduced to simple technical knowledge, however in-depth, of an area of expertise that one possesses. Summary : Optimize 360: real know-how in terms of creating digital franchises optimize 360 webmarketing agency Founded by Frédéric Poulet in 2012, having himself a 20-year career in large international groups, Optimize 360 is now experiencing organic growth of +25% per year for SEO / SEM / Strategy services Social Media and
E-Reputation with a Clientele of Companies
And establishments ranging from 500k€ to 15M€. The company operates in a potentially limitless market, as the need for these “small customers” to emerge on the web is strong. Unlike larger companies, which often internalize the resources they need, this fabric of VSEs. SMEs do not have the know-how and often the means to find service providers who will be able to boost their presence on the Internet. Optimize 360 has not only specialized in this niche, but is in the process of deploying its Know-How thanks to Franchising. It gives these talented people the opportunity to deploy it as part of a real independent business development strategy, while exercising their passion for Digital on a daily basis.
Also, beyond technical training in the areas in which it operates. Optimize 360 trains its franchisees to: Establishment of a provisional operating account Business management. And time tracking tools Sales and Negotiation Techniques Adaptation of its commercial relationship to the socio-styles of customers Optimize 360 also supports its franchisees via Skype, TeamViewer, and through 2 annual field support visits, in addition to franchisee team meetings 3 to 4 times a year. More information here >> Optimize 360: what are the conditions for launching your webmarketing agency franchise in 2018? The candidate will have to create his own company in the legal form of his choice, and will join Optimize for an entry fee of €20,000 excl .
Vat in Return for Days of Theoretical Training
Training in techniques; support in the creation of its structure) 5 days of field support at the start of the activity. A Fee of 10% of annual net sales* excl. VAT for the use of the Brand, methods, customer management. And steering tools, coaching by the licensor and promotion of the brand. What estimated turnover in year 1 with the Optimize 360 franchise? In one year, an Optimize 360 franchise can expect to make an average of €170,000. What estimated EBITDA? The estimated “Earnings Before Interest, Taxes, Depreciation and Amortization”, depending of course on the franchisee’s salary, is around 20%.
How to set up an SEO friendly lazy loading on a website? 3 best practices. As you will have understood Google has officially unveiled a new guide dedicated to the implementation. And proper configuration of lazy loading so that Google can always crawl the entire site. Its media and the content of its pages. For the moment still not very detailed, this last guide comes back to important points Load content when it becomes visible on the viewport. Configure lazy loading as pagination to enable Google crawling. Test your configuration using a dedicated script provided by Google. 1- Load the content when it becomes visible to the user No need to load content that is not visible to the user at first.