Daily Archives: February 16, 2022

With specific filters , Payday Loan’s filters all the highly prized Black Hat SEO queries. Google Panda 4.0 update of May 20, 2014: With more than 7.5% of queries impacted by the Google Panda 4.0 update , Google hit hard by tackling low-quality sites with little unique content and over-optimization. […]

Google’s crawl is not the easiest concept to understand in SEO. This infographic presents in an illustrated way how the Google Bot crawls and indexes websites. The 7 frequent reasons for the non-indexation of a site and some advice to promote. Website crawling and indexing explained in an infographic. The […]

Adwords advertisements VS without advertisements: CTR SEO With and Without Adwords Ads This graph shows the evolution of the SEO CTR according to the presence or not of Adwords advertising formats in the search results . The position most impacted by the drop in the SEO click rate remains first […]

Content to attract natural links , while facilitating the sharing of the link of your article using a widget on your site in particular. John Mueller also specifies that it is necessary to ensure, as far as possible, to make your URL easy to copy-paste … John will end by […]

Becomes very important for the user experience. User experience could well become the number 2 SEO trend in 2015 after quality content…If the basics of SEO do not change, a good part of the work of an SEO consists of knowing how to adapt to the changes, this infographic presents […]

Available to you so that you can process the data outside of Webmaster Tools. Blocked Resource Pages By clicking on a page, Google Webmaster Tools will provide you with the procedure to follow to correctly correct the problem , the final step will be to modify your robots.txt file to […]

What is the profile of the French SEO? While many respondents are over 30 years old, the 26-30 age group is the most represented with 37% of SEOs surveyed . The work of web referencing still seems today mainly dominated by men since only 31% of women hold a job […]

It does not know, the computer is able to find synonyms close to this word or this sentence on its own to then know which results to display to the Internet user. Of course, this whole process is done almost instantaneously and is imperceptible to the user. Thanks to Rank […]

If the end of the year is often the occasion for Google to refresh its anti-spam algorithms, 2015 should be no exception to the rule if we are to believe Gary Illyes, Webmaster Trends Analyst at Google. The announcement was therefore made indirectly Gary Illyes on Twitter. This Googler thus […]

Authoritativeness and Trustworthiness to define the degree of quality of a page and a website. To go further, you can download the complete document here , even if few of you will have the courage to read the 160 pages of this PDF, this reading could help you better understand […]

If mobile compatibility is now a positioning factor in its own right on Google, Bing has wasted no time in following in the footsteps of the market leader. To help webmasters optimize their mobile compatibility, Microsoft’s American search engine has also presented its mobile compatibility test tool. As a reminder, […]

Mainly stay on the first 2 results pages. The Google search quality guidelines are a set of criteria that have been drafted by Google for Search Quality Raters, these men and women who evaluate the quality of websites and the results returned by the Google search engine on certain queries. […]

IP to crawl all websites with its Google Bot , Google will now use many different IPs from many countries to crawl websites and local users . To crawl websites taking regional settings into account, Google will use two types of crawling configuration: Geodistributed exploration: the Google robot will use, […]

Optimizing the speed of the site to promote visitor navigation (like googlebot), the quality of the internal structure of the site and the associated content are now key factors success in 2015. Seo managers are no longer as interested in competitive queries as before , the long tail which represents […]

Google Webmaster Tools has just unveiled a brand new report allowing webmasters to clearly identify the resources blocked by their Robots.txt file. Google recommends for a better referencing not to block Javascript, CSS and images resources , you will now be able to know precisely which resources are inaccessible for […]

Google will very soon fight, with a new algorithmic update, against satellite pages and sites. All pages created solely for SEO purposes and not for the purpose of improving the user experience will be targeted by Google. Summary : What is a doorway page? Before getting to the heart of […]

Rand Fishkin has just announced a brand new tool to measure the risk of websites being. Integrated directly into its Open Site Explorer analysis tool, here is the Moz Spam Score. Summary : Moz Spam Score how does it work? Spam analysis. This new Spam Score report from Moz was […]

Fluctuation of SEO positions, the French Ranks Serpometer detected a fluctuation peak on May 4th with an index of 6 against 3 to 4 in normal times . Other American websites such as SearchMetrics or SERPMetrics have also detected significant fluctuations in recent days. Google had announced that Penguin and […]

Called “Search Analysis” , this brand new report replaces the old “search queries. It many new features and much more precise data. If the old report already allowed to know its average position on a keyword, its average As well as the volume of SEO traffic generated by request. This […]

Gave their opinion on 63 positioning criteria pre-selected by seo factors. Each criterion had to be rated between 0 and 100 by seo experts. A score of 0 means that the positioning criterion has zero impact on seo and 100 a huge impact (according to the seo). To weight opinions […]

Google has launched two new features in its Serch Console formerly. Google Webmaster Tools for application publishers who want to better reference their content on the search engine. Reminder. If you provide it with the necessary elements. Google is able to send the data from your mobile applications to its […]

Until now, the Google Pigeon algorithm, which manages all local queries, had been deployed in all English-speaking countries , now it is active in France as well as in the rest of the other countries targeted by Google. If the announcement was not made from an official Google blog, it […]

Htaccess file does not work , you can only use the technique mentioned above to separate yourself from this data which pollutes your statistics. How to block Crawler Spam Referrer? Crawlers are robots that actually access your website . To limit the Crawler Spam Referrer on your Google Analytics view, […]

Indicate that the search engine will soon take into account in its algorithm the time spent viewing all the media to determine whether it should push them in its search results, or not. This patent filed in the United States could give us some clues about how Google will choose […]

Will focus many of its investments in the future in this advanced technology. This moz study presented in an infographic reflects the thinking of more than 150 seo professionals. These experts were questioned on the factors. Which according to them, will have more or less weight in the future in […]

Update that will impact around 5% of queries worldwide. which is still huge! Depending on the language, the impacted results could be more or less important. For example russia is a historically particularly difficult market for google. This google update will lead to a radical transformation of natural search results […]

If mobile compatibility is now a positioning factor in its own right on Google, Bing has wasted no time in following in the footsteps of the market leader. To help webmasters optimize their mobile compatibility, Microsoft’s American search engine has also presented its mobile compatibility test tool. As a reminder, […]